Shields Attorneys
Personal injury lawyer eager to revitalize and evolve the perception his brand.
![Shields Attorneys](https://cdn.prod.website-files.com/65158446bd9dcad0a446c419/65609410b4e6c5dde48c7a95_HEADER_DESKTOP.jpg)
![Shields Attorneys](https://cdn.prod.website-files.com/65158446bd9dcad0a446c419/65a134f007b6b5459e5a91e6_THUBM-MOBILE-3.jpg)
Introduction
sector
Lead Generation
Henry Shields is a well-known lawyer in Cape Town. He specialises in personal injury law and has a practice operating under his name. He approached VANHA to evolve the positioning of his firm: from Henry Shields Attorneys to Shields Attorneys. We began with a rebrand and a website build for him – and we complemented this with some search ads!
Solution
Ad Creative
Landing Page Build
Results
Overview
Branding
Henry has had an illustrious career, spanning over 5 decades, and he has an undeniable track record. We wanted to reflect this gravitas in the look and feel of the brand. We opted for an assertive wordmark complemented by a weighty icon. Look closely and you’ll notice that we used an ‘S’ to form the shield of the icon. We opted for a cool and calm teal colour as the base colour of the brand and we added a warm copper to speak to the established and credible nature of the business.
![](https://cdn.prod.website-files.com/65158446bd9dcad0a446c419/6560950676081d79b7c9890e_BRAND_1.jpg)
![](https://cdn.prod.website-files.com/65158446bd9dcad0a446c419/6560950bf89486184fc38d11_BRAND_2.jpg)
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![](https://cdn.prod.website-files.com/65158446bd9dcad0a446c419/656096bffb3c5e0b1d38bc8a_BRAND_4V.jpg)
![](https://cdn.prod.website-files.com/65158446bd9dcad0a446c419/65609597c97311541a862c5d_BRAND_5.gif)
![](https://cdn.prod.website-files.com/65158446bd9dcad0a446c419/65609512416c64f555bbe40e_BRAND_11.jpg)
![](https://cdn.prod.website-files.com/65158446bd9dcad0a446c419/656097132c44680c034989ed_BRAND_12B.jpg)
![](https://cdn.prod.website-files.com/65158446bd9dcad0a446c419/656096da0cfd09f96fd64434_BRAND_13.jpg)